The main reason I’ve carried on using – and discovering more about – NLP nearly 30 years after getting my Practitioner certificate is that it is central to my toolkit for working with clients. It’s not all about one-to-one coaching, although NLP is a great set of skills for any coach. There are many other ways that NLP thinking can contribute to business success.

In this session, I’m sharing four key areas where the application of NLP principles and techniques elevate business results easily. I have lots of real-life examples of people who have reaped the benefits of applying an NLP approach to their business outcomes. When you understand the results that can be achieved, you’ll start to make connections for yourself.